Internet and mobile world conference in Bucharest – day 2
I would say that the second day of the conference was a bit more interesting than the first one, at least for me as a developer.
I would recognize three more in-depth technical presentations. First one was given by Alvin Richards, Technical Director for 10 GEN, the company that created MongoDB. His presentation was about NoSQL databases, but with a very strong focus on MongoDB. David Mytton, founder of Server Density, backed up with his presentation and three study cases about NoSQL databases – MongoDB, Cassandra and CouchDB. From his presentation, I would give a try to MongoDB, taking into account performance and features.
Another presentation, not a technical one this time, but engaging and aggregating some interesting numbers was given by Doina Costache from Google. She gave some interesting figures for mobile adwords. If I remember correctly, only 8% of mobile queries are matched queries, but CTR on mobile adwords is 12%. So a growing opportunity for marketers.
On the other end, I was disappointed by the presentation from Nick Nicolescu, Territory Manager SEA at VMWare, which was nothing more than reading prices of the VMWare offer list from the slides.
I will come back about day 3, the final one, and general conclusions about the event.